The Back Alley Imports principals all grew up together in Mexico City at a time when Mexican wines were coming out of a long dark age. Highly taxed and with little demand, Mexican wineries struggled to keep afloat.
Moving to the US in the late 80s and early 90s, the principals were surprised that Mexican food was limited to tacos and very little was known about Mexican beverages other than Jose Cuervo tequila and Corona beer.
Mexican cuisine is now recognized by UNESCO as an intangible Cultural Heritage. Along with this, we are making sure that recognition finally comes to its wines as well.